Product manager salary, Denver.
BLS metro median $182,470 for the occupation PMs are filed under.
Denver and Boulder form the Front Range product market: SaaS, aerospace, telecom and a dense Boulder startup corridor. BLS publishes them as two separate metros, so this doc gives both, plus the Colorado tax picture, cost of living and the employer mix.
Marketing Mgrs median
$182,470
SOC 11-2021, where PM is filed
11-2021 middle half
$150,860
to $223,040
Computer & IS Mgrs
$203,340
SOC 11-3021, median
Project Mgmt Specialists
$116,740
SOC 13-1082, median
BLS OEWS May 2025, Denver-Aurora-Centennial, CO metro area. Annual wages, excluding equity.
Denver metro pay, BLS OEWS May 2025
/bls-payThe Bureau of Labor Statistics publishes wages for every metro area, but not for product managers as such: the Standard Occupational Classification has no product manager code. The title is filed under Marketing Managers (11-2021), and employers file technical and delivery-side product roles under the two codes either side of it. Read the three rows together as a bracket. For self-reported total compensation at named employers, including equity, check Levels.fyi, which publishes individual submissions rather than a survey.
Marketing Managers 11-2021
Where BLS files the Product Manager title
- Median
- $182,470
- 25th to 75th pct
- $150,860 to $223,040
- 90th pct
- $290,850
- Employed
- 4,220
Computer and Information Systems Managers 11-3021
Where many technical and platform PMs are filed
- Median
- $203,340
- 25th to 75th pct
- $167,420 to $230,420
- 90th pct
- $293,820
- Employed
- 7,730
Project Management Specialists 13-1082
Delivery-side roles, the floor of the bracket
- Median
- $116,740
- 25th to 75th pct
- $89,060 to $137,710
- 90th pct
- $172,060
- Employed
- 20,710
Source: BLS Occupational Employment and Wage Statistics, May 2025, Denver-Aurora-Centennial, CO metropolitan area (MSA 19740), annual wages. The Standard Occupational Classification has no product manager code, so these three occupations bracket the role rather than measure it. OEWS counts wages and salaries only: it excludes equity, and it reflects pay across every employer in the metro, not only technology companies.
Boulder (Boulder, CO)
BLS publishes this as a separate metro. Marketing Managers median $199,570, 630 employed.
Marketing Managers 11-2021
Where BLS files the Product Manager title
- Median
- $199,570
- 25th to 75th pct
- $164,830 to $242,280
- 90th pct
- $308,050
- Employed
- 630
Computer and Information Systems Managers 11-3021
Where many technical and platform PMs are filed
- Median
- $206,260
- 25th to 75th pct
- $159,910 to $250,030
- 90th pct
- $314,480
- Employed
- 1,220
Project Management Specialists 13-1082
Delivery-side roles, the floor of the bracket
- Median
- $122,040
- 25th to 75th pct
- $88,100 to $160,590
- 90th pct
- $197,040
- Employed
- 2,920
Source: BLS Occupational Employment and Wage Statistics, May 2025, Boulder, CO metropolitan area (MSA 14500), annual wages. The Standard Occupational Classification has no product manager code, so these three occupations bracket the role rather than measure it. OEWS counts wages and salaries only: it excludes equity, and it reflects pay across every employer in the metro, not only technology companies.
Denver against peer metros
| Metro | 11-2021 median | 11-3021 median |
|---|---|---|
| Boulder | $199,570 | $206,260 |
| Denver | $182,470 | $203,340 |
| Seattle | $175,850 | $214,680 |
| Austin | $164,920 | $176,990 |
| Salt Lake City | $139,830 | $160,810 |
| Phoenix | $132,580 | $169,720 |
BLS OEWS May 2025 metropolitan-area medians, annual wages, sorted by the Marketing Managers (11-2021) median; 11-3021 is Computer and Information Systems Managers.
The Colorado tax picture
/taxColorado taxes income at a flat 4.4 percent for tax year 2025, so salary, bonus and RSU vesting are taxed at the same state rate whatever the income. A flat rate makes offers easy to compare: the state share does not rise with a promotion or a large vest.
Denver and Aurora add a small flat monthly occupational privilege tax on people who work in the city, rather than a percentage income tax. Compute net take-home against local prices when comparing with a no-income-tax metro such as Austin or Seattle.
Cost of living
/cost-of-livingThe Bureau of Economic Analysis publishes Regional Price Parities, which measure price levels against a US average of 100. Its 2024 figure for Colorado is 103.1, a statewide number rather than a Denver-only one. Set any offer against that, and against the income tax picture above, rather than comparing gross pay across metros. The state comparison applies the same price parities to every state.
Denver employer mix
/employer-mixFront Range PM hiring spans B2B SaaS, aerospace and defence, telecom and cable, health technology, and a Boulder startup community fed by its university and research labs. Several large technology employers keep sizeable Denver or Boulder offices.
The mix leans toward enterprise and technical products. PMs with aerospace, telecom or B2B SaaS depth will find more relevant roles here than a consumer-software PM.
Boulder is its own metro
/boulderBLS treats Boulder as a separate metropolitan area from Denver, and its table is shown above. Boulder is much smaller by employment but carries a concentrated startup and research community, and its medians for the occupations PMs are filed under differ from Denver's.
Small metros have wider sampling error in OEWS, so read Boulder's figures as a reference point rather than a precise benchmark.
Should you take a PM role in Denver?
/should-youDenver suits PMs with B2B, aerospace or telecom depth who want a flat state tax and an outdoor lifestyle. The trade-off is a smaller pool of senior roles than the coastal metros.
Compute net take-home against local prices before comparing with an Austin or Seattle offer.
Related docs
/relatedAll US metros
25 metros on BLS May 2025 wage data.
/austin-pm-salaryAustin PM salary
No state income tax, startup density.
/seattle-pm-salarySeattle PM salary
No state income tax, cloud employers.
/san-francisco-pm-salarySan Francisco PM salary
Highest BLS metro medians in the US.
/by-stateSalary by state
State medians and price parities.
/remoteRemote PM salary
Location-based pay and remote employers.
Frequently asked
/faqQ01What is the average PM salary in Denver in 2026?
No government series measures product manager pay directly, because the Standard Occupational Classification has no product manager code. The nearest primary figures are BLS OEWS May 2025 for the Denver-Aurora-Centennial, CO metro area. Marketing Managers (SOC 11-2021), the occupation the Product Manager title is filed under, have a median annual wage of $182,470, with the middle half earning $150,860 to $223,040 (4,220 employed). Computer and Information Systems Managers (11-3021), where many technical PMs are filed, have a median of $203,340. Project Management Specialists (13-1082) have a median of $116,740. These are wages and salaries only, excluding equity, across every employer in the metro.
Q02What about Boulder?
BLS publishes Boulder as a separate metro, Boulder, CO. There, Marketing Managers (11-2021) have a median annual wage of $199,570 (630 employed), Computer and Information Systems Managers (11-3021) $206,260, and Project Management Specialists (13-1082) $122,040, BLS OEWS May 2025.
Q03How much does an APM make in Denver?
No public dataset publishes an associate product manager wage for Denver. BLS does not split occupations by seniority. The closest primary reference is the lower end of the Marketing Managers (11-2021) distribution in the metro: the 10th percentile is $124,230 and the 25th percentile $150,860 (BLS OEWS May 2025). That describes the bottom of a broad, mostly senior occupation rather than an APM band, so use it as a reference point, not a target.
Q04How does Colorado tax affect Denver PM take-home?
Colorado taxes income at a flat 4.4 percent for tax year 2025, so salary, bonus and RSU vesting carry the same state rate at any income. Denver and Aurora add a small flat monthly occupational privilege tax on people who work in the city, not a percentage income tax.
Q05Which employers hire product managers in Denver?
Front Range PM hiring spans B2B SaaS, aerospace and defence, telecom, health technology and a Boulder startup community, plus sizeable offices of several large technology employers. The mix leans toward enterprise and technical products.
Q06How does Denver PM pay compare to other metros?
On the BLS OEWS May 2025 median annual wage for Marketing Managers (11-2021), the occupation product managers are filed under, Denver compares with peer metros as follows: Boulder $199,570, Denver $182,470, Seattle $175,850, Austin $164,920, Salt Lake City $139,830, Phoenix $132,580. These medians exclude equity, which is concentrated at large public technology employers and widens real total-compensation gaps between metros beyond what the wage series shows.